The recognition of girls’s faculty basketball has pushed the value of resale tickets to the NCAA Remaining 4 event north of $2,000 this week, based on Logitix, a expertise firm that scans costs throughout a number of platforms.

The school basketball event — some of the wagered on sports activities occasions within the nation — is coming to an in depth this week. Within the ladies’s bracket, Iowa will face the College of Connecticut on Friday whereas, later that day, the College of South Carolina will tackle the College of North Carolina. 

The typical worth of a ticket bought to the NCAA ladies’s semifinals was $2,323, whereas the typical sale worth for the boys’s was $1,001.21, Logitix reported Wednesday. Costs for the ladies’s event have shot up amid surging demand for tickets, buoyed by stellar on-court performances of Louisiana State College’s Angel Reese and the College of Iowa’s Caitlin Clark.

Clark, Reese and different stars are “inspiring a brand new period of fandom and engagement,” Chris Leyden, SeatGeek’s progress advertising director, instructed CBS MoneyWatch this week

The upper costs are additionally partially as a result of extra restricted provide of tickets. Seating capability at Rocket Mortgage Fieldhouse in Cleveland the place each ladies’s finals video games shall be performed is nineteen,423. 

By comparability, the 63,400-seat State Farm Stadium in Glendale, Arizona, the place the boys’s video games will happen is 3 times bigger. The typical ticket worth for the boys’s semifinals this 12 months is $993.70, in contrast with $636.43 in 2023, Logitix mentioned. 

In the meantime, the value for this 12 months’s ladies’s Remaining 4 video games has dwarfed final 12 months’s price. Together with information from gross sales made a month in the past and longer, the typical worth for the ladies’s semifinals is $1,131.78, in contrast with $400.29 for a similar interval in 2023, the corporate mentioned. 

Caitlin Clark Helps Set NCAA Viewing File As WNBA Eyes Rising Star | Sport Changers


Devoted sports activities followers have been captivated by the ladies’s event this 12 months, as evidenced by record-breaking viewership numbers. About 12.3 million folks watched the sport earlier this week between LSU and Iowa — the best viewership in a ladies’s faculty basketball recreation ever. The earlier file was 11.8 million viewers in 1983 for the NCAA ladies’s championship recreation between the College of Southern California and Louisiana Tech.

On-line sports activities betting platform FanDuel mentioned the LSU-Iowa faceoff was additionally probably the most bet-on ladies’s recreation ever, both collegiate or skilled, CNBC reported.  

Viewership in each women and men’s faculty basketball has certainly climbed lately, bolstered principally by college-educated males who watch on on-line streaming companies. About 22% of internet-using People watch NCAA basketball, based on a survey from S&P International Market Intelligence Kagan. The survey additionally discovered that 7% of respondents watch ladies’s faculty basketball, a determine that elevated to 9% this month.  

—The Related Press contributed to this report. 

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